While it may feel like cruel and unusual punishment for
several women to show up to the same event expected to wear the same dress --
not only in the same color but in the same style -- there's a reason behind the
tradition. Or, at least, there's a superstition that started this whole
matching thing.
If you've never been able to reuse a bridesmaid dress,
you're not alone, but the wedding tradition didn't take hold to make you look
bad (and the bride even better). Really. Instead of blaming the bride, blame
the Romans. Because of Roman superstition, Roman law required 10 wedding guests
to dress similarly to the bride and groom (groomsmen, your matching tuxes also
fit here) for good luck -- the matching outfits were thought to confuse any
evil spirits who might want to curse the couple
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